
What intrigued me about this post on a Russian website ZIZA was the parallel between work that we do at Soulsight and this apparent art project. It's all about what's in a person's purse,wallet or backpack. I've said many times in this forum, that consumer's only know so much about themselves, and tend to reveal only half of that to us, so when we ask them direct questions about their purchase behavior, we can only take their word for so much. Read more to see whats really in their bag.
[VIA ZIZA]
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