The MIllennial Holiday Shopping Conundrum: Convenience or Conviction?
The spectacular marketing blitz put out by Walmart and Target, advertising their 10pm opening Thanksgiving night or Target’s “Doors Open at 12am‘ made me wonder who really had time to share the holiday with loved ones when there were specials to be had and lines to be formed.
Just when I thought couldn’t take one more “black friday extravaganza” commercial I started thinking about the MIllennials—the idealistic youth—who savor life experience, community and individuality.
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