Soulsight Facebook Soulsight Twitter Soulsight LinkedIn Soulblog RSS Feed

News: Hot Off The Presses

2/3/2014 Soulsight Awarded GDUSA for Best Package Design 2014

The GDUSA annual competition celebrates well-designed graphics, of course, but more importantly the power of design to advance the brand promise and to forge an emotional link with the buyer at the moment of truth.

2/20/2013 Soulsight Welcomes Erin Yancey

Soulsight is happy to announce the addition of Erin Yancey to our Account Management team.

2/19/2013 Soulsight Welcomes Kyle Merchant

Soulsight is delighted to welcome Kyle Merchant to our Design team!

2/1/2013 Soulsight Awarded GDUSDA for Best Package Design 2013

The GDUSA annual competition celebrates well-designed graphics, of course, but more importantly the power of design to advance the brand promise and to forge an emotional link with the buyer at the moment of truth.

1/9/2013 SOULSIGHT AWARDED COMMUNICATION ARTS BEST DESIGN

Since 1959, Communication Arts has published the best in visual communications from around the world. To find the best work, CA sponsors creative competitions that recognize the finest talent in the industry. Winners are selected by juries of their peers and published in their must-have annuals.

1/9/2013 SOULSIGHT AWARDED GRAPHIC DESIGN USA BEST DESIGN

The GDUSA annual competition celebrates well-designed graphics, of course, but more importantly the power of design to advance the brand promise and to forge an emotional link with the buyer at the moment of truth.

10/12/2012 SOULSIGHT ANNOUNCES GEORGE ARGYROS AS PARTNER

We are pleased to announce that Soulsight has added George Argyros as Partner to our agency.

10/5/2012 SOULSIGHT AWARDED GOLD PENTAWARD FOR MILLER64

Pentawards is the first and only worldwide competition exclusively devoted to packaging design in all its forms. It is a global competition for agencies associated with the creation and marketing of packaging.

10/4/2012 Soulsight Welcomes Michael Shelton

Fresh from sunny shores of California, we welcome our newest edition to our design team, Michael Shelton.

10/2/2012 Soulsight Welcomes Jessica Feld

We are delighted to announce the addition of Jessica Feld to our Account Management team.

8/31/2012 Soulsight Welcomes Price Thomas

We are delighted to announce the addition of Price Thomas to our Production team as Print Production Specialist.

8/23/2012 Soulsight Welcomes Laura Dennison

Soulsight welcomes Senior Account Manager, Laura Dennison.

8/20/2012 Soulsight Welcomes Elena Schroeder

Soulsight is delighted to announce Elena Schroeder as the newest addition to our agency, joining our design team.

6/1/2012 SOULSIGHT WELCOMES HEDY WONG // ASSOCIATE CREATIVE DIRECTOR

Soulsight is happy to welcome Hedy Wong as the newest addition to our agency, joining our team as Associate Creative Director.

6/1/2012 SOULSIGHT WELCOMES: JEFF BALASA // ASSOCIATE ACCOUNT DIRECTOR

We are happy to announce Jeff Balasa as our newest addition to the Account Service and Strategy team.

5/23/2012 SOULSIGHT NEWEST ADDITION: Lucia Keller // Senior Designer

Soulsight is happy to announce Lucia Keller as the newest addition to our agency, joining our design team as Senior Designer.

4/16/2012 SOULSIGHT NEWEST ADDITION: CAITLIN TRAINOR

Soulsight is delighted to announce Caitlin Trainor as the newest addition to our Account Management team.

1/9/2012 RECENT COMPANY PROMOTIONS : Justin Berglund

Soulsight is happy to announce the promotion of Justin Berglund to Associate Creative Director. Justin will be celebrating his 5-year anniversary with our agency this year. Congratulations!

12/14/2011 Soulsight Newest Addition : Austin Dunbar

Soulsight is happy to announce Austin Dunbar as the newest addition to our agency, joining our design team earlier this month from Cincinnati, Ohio.

9/21/2011 Branding Agency Soulsight to Sponsor Packaging That Sells Conference 2011

Soulsight will have an exhibition booth at this year’s conference, held in Chicago at the W Chicago – City Center on October 6-7. The theme of the event, hosted by BRANDPACKAGING magazine, is “ReVitalized. ReEnergized. REINVENTED.”

9/13/2011 Poster Designs Receive American Graphic Design Awards

Graphic Design USA has selected our 2011 Chicago Craft Beer Week poster and annual limited edition Lake Geneva Wine Festival poster as recipients of the American Graphic Design Awards.

5/15/2011 Campbell's Nourish Nominated for Cannes Lions Award

Soulsight extends congratulations to Campbell's on being nominated for the Cannes Lions Titanium Award for their Nourish campaign.

3/22/2011 Congratulations to Our Own James Pietruzynski on His New Book!

Our very own Partner & Creative Director James Pietruszynski's new book, "The Big Book of Packaging," was released on March 22, 2011.

3/18/2011 Certified as a Woman Business Enterprise (WBE)

Soulsight receives certification as a Woman-owned Business Enterprise by the WBENC (Women's Business Enterprise Council). Meet Ann, Soulsight's founder and fearless leader.

1/17/2011 Soulsight Welcomes Licia Yáñez to the Accounts Team!

Licia joins Soulsight as an Account Manager focused on account services and strategy for several core accounts.

5/10/2010 Batch 19 Launches

Soulsight designs Coors latest reinvention, Batch 19. Batch 19 officially launches in 5 cities, Chicago, D.C., San Jose, Milwaukee, and San Francisco.

3/23/2010 MGD 64 Program Wins 2009 Mercatus Award

MGD 64's marketing program wins the global “Best Brand Turnaround” category at the 2009 Mercatus Awards Ceremony! This award went to the entry that clearly demonstrated a total brand renovation in response to market conditions, with the renovation changing consumer perceptions of a brand and achieving significant commercial growth.

11/13/2009 FTD Package Design Wins Silver Pentaward

Soulsight is happy to share news that the package design for FTD's floral shipper has won a silver award for the 2009 Pentawards.

11/3/2009 Soulsight Wins Five Davey Awards

Soulsight is proud to have won five Davey Awards for this year's 2009 competition. The Davey Awards honors the finest creative work from the best small firms, agencies and companies worldwide.

11/1/2009 OPTIMA SOULSIGHT OFFICIALLY CHANGES NAME TO SOULSIGHT

Optima Soulsight announces today that they will be changing their name. As of the 2nd of November 2009, Optima Soulsight will be known as Soulsight.

10/28/2009 Soulsight's CREATIVE DIRECTOR Judges at creativity 39 awards

Creative Director, Jim Pietruszynski judges the best in global design and advertising at the annual awards competition in Louisville, KY at the Creativity 2009 annual awards.

5/15/2009 Optima Soulsight in Graphis Branding USA3

Optima Soulsight is proud to have been chosen by Graphis for the second year in a row to showcase our work, alongside 45 of the country's most innovative and cutting-edge firms, in BrandingUSA No. 3.

5/4/2009 Optima Soulsight sponsors Ronald McDonald House Charities

Optima Soulsight had the privilege of supporting this great cause by donating design time and expertise creating the invitation for the 5th Annual Big Mac Under Glass event. This year's gala raised over $500,000 benefiting Ronald McDonald House Charities® of Chicagoland and Northwest Indiana.

3/11/2009 FTD restage named 2009 American Package Design Award Winner

Optima Soulsight won a Graphic Design USA, American Package Design award for the new FTD shipper design and brand restage. Winners are published in the March issue of GD USA.

2/3/2009 Lake Geneva Wine Festival Poster wins Graphis Gold

Selected from thousands of international entries, the 2008 Lake Geneva Wine Festival poster is named a gold winner in Graphis Poster Annual 2010. The Annual was published in May.