News: Hot Off The Presses
1/17/2011 Soulsight Welcomes Licia Yáñez to the Accounts Team!
Soulsight is happy to announce Licia Yáñez as the newest addition to the company, joining the accounts team as of January 17, 2011.
Licia is a results focused account manager committed to bringing brands to life. Of Mexican-Italian heritage, she was immersed in the vibrant culture of Mexico City at a young age and is fluent in Spanish. She went on to earn her degree in Italian & European Studies. In addition to mastering the language and traveling throughout the country, she spent time exploring the brand identity of Italy as it is depicted in literature and film. The inherited Italian flair for art and aesthetics feeds her passion for design.
Licia’s previous client- and agency-side experience spans several industries including point of sale advertising, consumer electronics and financial services. She brings a strategic and analytical background to Soulsight, having led the development of integrated and multicultural direct marketing programs in her prior roles. Licia joins Soulsight as an Account Manager focused on account services and strategy for several core accounts.